Ensure your fresh food packaging looks professional and performs flawlessly with custom wraparound labels designed for fresh meat, seafood and poultry cuts, soups, salads and chilled ready-to-eat meals. Wedderburn’s wraparound labels combine food-safe materials, chill-resistant adhesives, and barcode-ready layouts to keep your products compliant and appealing. Perfect for supermarkets, butchers, delis, caterers, and food processors, these labels wrap securely around trays, tubs and containers—providing ample space for branding, nutrition, allergens and traceability.
Applications & Industries
- Food Service & Catering: Portion-controlled packs for wholesale and retail.
- Prepacked Meat Cuts: Chicken breast, steaks, mince, sausages—labels that wrap trays securely and display all required data.
- Soups & Salads: Tub and bowl packaging with wraparound branding and ingredient panels.
- Ready-to-Eat Meals: Fresh pasta, stir-fries, deli packs and chilled convenience foods.
Material & Finish Options
- Face Stocks:
- Paper: Matte or semi-gloss for cost-effective branding.
- Synthetic Films (PP/PE): Flexible, moisture-resistant for chilled environments.
- Adhesives: Permanent, removable, freezer-grade for cold-chain packaging.
- Finishes:
- Protective coatings for scuff resistance.
- Gloss or matte lamination for premium look.
Design, Data & Compliance
- Mandatory Information: Product name, weight, barcode, PLU, batch/lot, pack/expiry dates.
- Food Labelling: Ingredients, allergens, nutrition info, storage instructions, country of origin.
- Traceability: Batch codes and supplier details for audits and recalls.
- Tamper Evidence: Wraparound design can double as a seal for added security.
Performance in Chilled Environments
- Condensation Resistant: Adhesives and films that stay put on damp trays and tubs.
- Oil & Moisture Protection: Synthetic stocks prevent smearing from meat juices or dressings.
- Durability: Labels withstand handling during packing, transport and retail display.
Frequently Asked Questions
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Will wraparound labels stick to cold, damp trays?
Yes—our freezer-friendly adhesives are engineered for condensation and cold surfaces.
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Can the label include all compliance information?
Absolutely—wraparound labels provide ample space for branding, nutrition, allergens, barcodes and traceability.
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Do you offer tamper-evident options?
Yes—wraparound labels can act as a seal to indicate freshness and prevent tampering.
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Are these labels suitable for automated application?
Yes—we tailor liner and material specs for hand, semi-auto or high-speed applicators.
How to Specify Your Wraparound Labels
When requesting a quote, include:
- Tray/Tub Dimensions: Length, width, height and wrap circumference.
- Material & Adhesive: Paper vs synthetic; permanent or freezer-grade.
- Print & Finish: Digital/flexo; lamination, varnish, clear film.
- Data Requirements: Barcode type, PLU, batch/expiry, nutrition, allergens.
- Application Method: Hand or automated (to optimise liner and unwind).
- Quantity & Delivery: Run size, multiple SKUs, timelines.
Gallery
Ready to secure and showcase your fresh food packaging? Request a quote for custom wraparound labels or talk to our specialists for tailored solutions for meat, soups and salads.
Why Choose Wedderburn Wraparound Labels for Fresh Food?
Our wraparound labels are designed to keep your products fresh and secure. Made from food-safe materials approved for direct and indirect contact, they are ideal for fresh food packaging.
Chill-friendly adhesives ensure labels stick firmly to cold, damp surfaces without lifting. The secure wrap design prevents tampering and keeps packaging sealed for maximum freshness. Each label provides space for barcodes, PLUs, nutrition panels, allergens, batch codes, and expiry dates to meet retail compliance requirements. With moisture and oil-resistant options, your labels stay intact even in challenging conditions. Whether you need short runs for seasonal SKUs or high-volume production for national programs, Wedderburn delivers fast turnaround and consistent quality.
About Wedderburn Labels
Stock and Custom Label Printing Solutions Since 1987.
Printing labels since 1987, Wedderburn now produces over 7 million labels every day. We offer stock labels for fast delivery and custom solutions tailored to your brand and application. Backed by decades of experience, our team ensures quality, consistency and expert advice on design, materials and printing—helping Australian businesses improve efficiency and profitability.